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Turn Your Feed into an Advent Calendar This Christmas
December is the busiest month of the year for church social media. Carol services, parties, school nativities, Christmas Day, and somewhere in the middle of it all, someone is meant to be posting on social media. So here’s an idea I love recommending: turn your feed into an Advent calendar.
Journey to Christmas: telling the Christmas story on Instagram
Every December, church social media feeds fill up with the same kind of post: carol service times, a nativity rehearsal reminder, a poster for the Christingle. All of it matters, but none of it tells anyone why Christmas matters.
Start at the End
Julie Andrews famously told us to begin at the beginning. It's lovely advice for learning to sing. But when it comes to planning a social media post, a newsletter or a campaign, I'd gently suggest the opposite.
Isn't church social media just chasing the latest fad?
A church leader recently told me that the Christianity brand dwarfs any single church's branding. It's a fair challenge, and here's why I think the evidence points the other way.
Immersive Easter Experience
In 2023, Church Collective wanted to host a memorable Good Friday experience for people in the church and local community during Easter.